SKIMS is a Los Angeles-based apparel brand co-founded in 2019 by Kim Kardashian and CEO Jens Grede, selling shapewear, underwear, loungewear and activewear online at skims.com, through retail partners and in its own stores in the US and London. The privately held company raised $225 million at a $5 billion valuation in November 2025 and partners with Nike on the NikeSKIMS line.