We're looking for a creative, hands-on and data-driven CRM Manager to own promotional campaigns and player engagement initiatives from concept to results. You'll use data and AI tools to deliver impactful campaigns, streamline operations and drive measurable growth. If you're ambitious, thrive in a high performance environment and want to make a real impact while building something big, we want you on our team.
Requirements:
2+ years of experience in CRM, campaign management, marketing automation or lifecycle marketing, preferably within gaming or iGaming. Hands-on experience planning, executing and optimising multi-channel campaigns across Email, Push, Telegram or similar channels. Understanding of player segmentation, promotional mechanics and bonus strategies is a strong advantage. Experience with CRM platforms such as Optimove , Smartico or similar. Strong analytical skills and commercial awareness, with the ability to turn campaign data into actionable insights that drive retention and revenue. Creative, proactive and highly organised , with excellent attention to detail and the ability to manage multiple projects independently. A results-driven mindset with a strong sense of ownership, from campaign planning through execution and optimisation . Experience with AI tools for content creation, campaign planning and reporting .